joyce'90 electric motorbike revives the 90's with pop-up headlights & integrated boombox

TOZZ, the sub-culture-inspired e-mobility brand, has announced its new electric motorbike, Joyce’90. This new model revives the vibe of the 1990s with its signature pop-up headlight, integrated Bluetooth boombox, and dirt bike-inspired design. More than just an electric motorbike, it creates a new segment in the micro-mobility market. The two-wheeler is a shrunken version of an electric motorcycle built with high-quality e-bike equipment. This approach makes the Joyce’90 unique and creates a new niche for riders who want a stylish and functional electric vehicle.
The design is inspired by the 90’s cross-bikes and grand tourers

meet the joyce’90 electric bike

The Joyce’90 is designed by TOZZ with a blend of trending 1990s elements. The bike has a powerful-looking body that stands between a dirt bike and a grand tourer. It comes in vibrant colors and has high-contrast decals that add to its appeal. The 20-inch tires give the Joyce’90 a beefy look while still being agile. Two features make the Joyce’90 a true party machine: a built-in high-power Bluetooth speaker and pop-up headlights. The 150W 2.1 boombox is hidden in the body of the e-bike and brings the party anywhere you go. And when the sun goes down, the signature pop-up headlights ensure that it’ll be the center of attention.

Joyce’90 is the first common project being developed by TOZZ bike and Joyce Teknoloji

One of the superpowers of the Joyce’90 is its use of high-quality e-bike components. This means that the bike will have a long lifespan, be easy to maintain, and have endless customization options. Users will be able to easily find spare parts and do maintenance on the Joyce’90, unlike bikes with special-designed parts. The use of high-quality e-bike components also supports TOZZ Bike’s sustainability vision. By using off-the-shelf parts, the Joyce’90 reduces the carbon footprint generated from designing and producing CNC-milled parts and their logistics. The long-lasting design of the Joyce’90 also contributes to its sustainability.

While the Joyce’90 is currently in the prototype phase, the serial production bike is going to be licensed as a pedelec, which is legal to ride on bike lanes in Europe.

The block-shaped body reflects the whole color palette

Joyce’90 electric motorcycle/bicycle brings the 90’s soul back

The electric motorcycle is now at prototype phase with a serial production target of March 2024

Pop-up headlight is a great touch to reflect 90’s

TOZZ bike Joyce’90 will be hand-built in Joyce Teknoloji’s facilities located in Ankara, Turkey

it is a fun-machine for the weekend and can elevate the daily commute

a built-in speaker, 90’s inspired decals and color options all bring 90’s soul back on to the streets

although it’s called an electric motorbike, Joyce’90 is built with professional grade e-bike components

a vide variety of color combinations will be available

Joyce’90 is created with a variety of engineering methods and tools

project info:

project title: Joyce’90
company: TOZZ Bike

designers: Emre Kuvvetli, Burak Kazar