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Is poor enquiry management losing car you sales?
Training staff to engage customers efficiently on every communication channel will pay off.
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Putting buyers’ bums on seats still sells cars
The internet gives dealers far fewer chances to woo a customer, but in-depth knowledge and flexible service can help the test drive to redress the balance.
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Why F&I power is moving into car buyers’ hands
Whether car dealers like it or not, compliant F&I is a must, and many see self-service as the key.
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Make the vehicle handover as memorable as you can
As more of the customer purchase journey moves online, the physical handover of the vehicle may be your sales staff’s best chance to make a lasting impression.
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How to handle leads in fleet and retail
How well and how quickly you manage your leads is more important than how you generate them, whether in business or private sales.
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Conquesting retail and fleet business
Car dealers chasing new customers, whether private buyers or companies, need specialist knowledge, targeted marketing and an active digital presence.
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Add ‘magic touches’ to improve your customer service
Personal attention, engaged staff and a few tricks from the hospitality industry will keep customers coming back, AM Customer Service Summit delegates heard.
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Run your part-exchanges like a well-oiled machine
The internet has radically changed the part-exchange and disposal process for many dealers, from valuing trade-ins accurately to remarketing stock online.
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What’s your customer complaint strategy?
A good procedure for dealing with disgruntled consumers has always been advisable, but legislative changes have now made it a necessity for car dealers.
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Ten ways to handle complaints brilliantly
A good procedure for dealing with disgruntled consumers has always been advisable, but legislative changes have now made it a necessity for car dealers.