retention
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Aftersales 30 MarSuzuki launches free service-activated warranty for cars and motorcycles
Suzuki GB has followed the lead of Toyota in offering a service-activated warranty to the owners of vehicles aged up to seven years or 100,000 miles.
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Opinion 9 NovDriving brand loyalty: how the automotive industry can retain customers, opinion
Customer loyalty is essential to car manufacturers. But does brand loyalty matter to car buyers? And what can car brands do to drive stronger loyalty?
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Aftersales 14 OctAftersales retention: how car dealerships can tackle the cost-of-living crisis
With costs soaring, a constricted new car market and a used car market under pressure, the concern that routine vehicle servicing, maintenance and repairs (SMR) could be delayed, or cheaper alternatives sought by cash-strapped customers, is all too real.
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Aftersales 15 MarCar retailers' aftersales retention relies on well-maintained customer data
Accurate customer data has always been important, but the COVID-19 pandemic has created a problem that could be losing service departments tens of thousands of pounds of potential profits each quarter.
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Aftersales 21 MayAM webinar to help dealers realise potential of aftersales ‘goldmine’
A free Automotive Management (AM) webinar is set to offer insight into the issue of service retention in a car retail sector driving to overcome the challenges posed by COVID-19.
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Supplier News 5 FebAutofutura acquires Chrysalis Loyalty to combine loyalty and retention knowhow
Autofutura has acquired Chysalis Loyalty to combine the lead management and customer retention knowhow for car retailers, manufacturers and fleet operators.
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Supplier News 24 JanEMaC Aftersales Academy will expand to enrol 150 dealer delegates
EMaC is expanding its Aftersales Academy to give 150 car retailers the chance to strengthen their sales and customer service expertise in 2020.
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Supplier News 17 SepMore than a quarter of service customers feel no loyalty to dealer
A study by Cooper Solutions has found that 28% of people feel no loyalty towards their servicing dealer and almost 60% say they have never been contacted by the sales team of that dealer.
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Market Insight 12 Jun
Car dealers need to focus on single payment ownership solutions
Car dealers need to work harder to offer customers a single payment car ownership solution in a bid to embrace the opportunities of an emerging shift towards subscription services.
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Car Dealer News 25 AprEMaC Aftersales Academy offers free training to boost retention
EMaC will provide free training to motor dealers to help them maximise aftersales opportunities.
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Supplier News 25 Jan
Vauxhall partners with EMaC to launch ‘Vauxhall Care’ service plan
Vauxhall Motors UK has partnered with EMaC to launch its national new and nearly new car service plan, ‘Vauxhall Care’.
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Supplier News 11 Jul
'Self-Serve' online service plan platform launched by EMaC
EMaC has teamed up with GForces to launch a new ‘Self-Serve’ facility to allow car dealership customers the opportunity to purchase service plans directly via an on-line portal.
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Aftersales 25 AprPSA Group to launch Free2Move connected aftersales technology 'by next year'
PSA Group expects to launch a connected aftersales platform across its Peugeot, Citroen and DS Automobiles brands that could boost car retailers’ retention levels “by next year”.
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Technology 22 AugHendy Group targets aftersales retention with Smartdriverclub
Hendy Group is now delivering in-car connectivity to customers under the brand Hendy Connect as part of a collaboration with Smartdriverclub.
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Manufacturer 10 AugVolkswagen free telematics offer to link dealers with customers’ cars
Volkswagen is linking its dealer network directly with customers’ cars with the offer of a free telematics service for its new and used car customers.
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Dealer Management 5 JulMythbusting motor retail
AM spoke to industry experts to find out if some of the motor retail industry’s long-held beliefs still apply today.
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