Digital Marketing

Executive View: Our jobs are under threat from AI. But not yet.

Artificial Intelligence (AI) is perhaps an emotive subject, but it’s not just a buzzword

Small changes drove customer experience success at Jardine Motors Group

Amber Andrews, digital marketing manager at Jardine Motors Group, has revealed the small changes dealerships can make to enhance their online presence.

Digital tools vital in managing likely spike in seasonal activity

Carwow readies for future growth with global rebrand

Carwow has unveiled a comprehensive new global rebrand to support its ambitious growth plans for the UK, Germany and Spain

Santander chooses Dealer Auction Remarketing for MG digital strategy

Santander Consumer Finance UK has partnered with Dealer Auction to handle the collection, processing and remarketing of its end-of-term MG vehicles.

CitNOW integrated into My BMW, Mini App customer communication

CitNOW Group is partnering with the BMW Group to integrate its Workshop and CitNOW Conversations platforms

UKT360 launches ‘game-changing’ AIVO360 for used car digital imagery

UKT360 is launching its AIVO360 tool which is being targeted at levelling the playing field in used vehicle photography.

Keyloop to support OEMs enter new markets at pace

Keyloop has launched a specialist team to help manufacturers enter markets quickly regardless of their sales or distribution models.

Hertz partners with Dealer Auction on remarketing

Hertz is partnering with the digital wholesale marketplace Dealer Auction to sell used vehicles to the trade.

DS integrates ChatGPT AI to model line-up as digital travel assistant

DS is integrating ChatGPT, the generative artificial intelligence model, into its line-up of vehicles and their infotainment systems.

AutoTrader is most popular online auto brand, Cazoo second, finds Uswitch study

AutoTrader has been ranked the most popular search term within the online automotive marketplace, capturing 66% of all searches over the last 12 months, according to comparison website Uswitch.

AM Live has more than 60 exhibitors in one place - free dealer registration

More than 60 vital suppliers to modern motor retailers will be in one place at Automotive Management Live on November 9 ready to help car dealerships improve their sales, aftersales and customer service.

Marketing Delivery crowned best automotive digital marketer

Marketing Delivery crowned best automotive digital marketer

Sky Media secures exclusive partnership with digital garage Regit

Sky Media, the advertising arm of Sky, has announced a new and exclusive partnership with Regit, the digital garage that helps motorists buy, sell and maintain their vehicles online.

carwow's UK business breaking even in 2023 after significant investment

Online marketplace carwow is looking to reap the reward of significant investment in not only its comparison platform but also its consumer-facing Sell My Car brand.

Arnold Clark extends Click & Collect network with Exeter site

Arnold Clark extends Click & Collect network with new Exeter site

Agency model brings fresh opportunities for digital-savvy retailers

Marketing Delivery and Sandown Mercedes-Benz will deliver a special presentation at AM Live about how agency and EVs will bring fresh opportunities for retailers.

Hendy Group enhances customer experience with new app

Hendy Group enhances customer experience with new app

New skills essential to maximise impact of Chinese EV newcomers

Dealerships may not be entirely ready for the volume and the complexity posed by the numerous Chinese electric vehicle (EV) brands hitting the UK market.

Stockton Kia receives solar-powered revamp

Stockton Kia receives solar-powered revamp